Upfluence vs Wobb

Upfluence vs Wobb

Are you looking for best influencer marketing platform to improve your business reach?

If so, then I am pretty much sure that you have come across different platforms. But every platform has their strengths and weaknesses, right?

To select best possible platform for your brand, we have reviewed two renewed influencers marketing platforms, Upfluence and Wobb.

Read this Upfluence vs Wobb review which will definitely help you to make a call yourself.


Overall Comparison



Influencer Search

Influencer Outreach

Campaign Management

Campaign Analytics

Customer Support



Value for Money


Pay separately to Influencers and Platform

One Click Payment

Time taken to complete Campaign from start to End

Depends on Influencer Response, may take atleast 7 days

Can complete all within 2 days also


Features Comparison

Upfluence Wobb


Influencer Search

Large Influencer Database
Advanced search function
Chrome Extension
Real time Influencer Insight


Influencer Profiles

Influencer’s Bio
Followers and Engagement Rate
Average Comments per post


Campaign Management

Multiple Campaigns at same time
Post campaign to apply for Influencers
Analytics Reports

Payment and Plans

Free Trail
Customized Plan
Special Discounts


Find Influencers


Find Influencers with Upfluence

As I mentioned before, free trial is not available with Upfluence influencer marketing platform. So if you as a brand wants to find Influencers, you need to register with them and not only that but also you have to book a demo call to move further.

With this method, it will be difficult for you as a brand to know whether there are Influencers on Upfluence influencer marketing platform which belongs to your preferred area or even your brand niche. You may end up paying money without getting anything.

Find Influencers with Wobb

Wobb has free trial or access, where you can find influencers with your preferred criteria like Area, niche, age group. Benefit with this is that, you can easily get idea which influencers are available on the platform.

Upon which you can create campaign or also invite the specific influencer you are interested in. It will reduces your efforts as a brand.


Create Campaigns

Create Campaign with Upfluence

You can create multiple campaigns with Upfluence software. You have to save campaign with objectives and expectations. Then email the same with influencers you want to add in your campaign. Influencers will response to email within a software itself and then you can start your campaign.

In this all process as a brand, you have to put so much efforts in creating email, sending to respective influencers and waiting for their reply and what if no one responded via email, your all efforts are in vain.


Create Campaign with Wobb

With Wobb also you can create multiple campaigns. The procedure is very simple, you have to post the requirements, criteria and no. of influencers required.

After creating campaign, here is the procedure gets very simple. As a brand you have to just sit back and relax. Various Influencers who are fulfilling the requirement can apply for your campaign like job posting websites. After that you can easily select best of them as you wish.



To conclude Upfluence is a software which will make your influencer marketing campaign with detailed analytics at relatively high cost. Also as a brand you have to put efforts to attract influencers towards your brand.

As for Wobb, it is the platform created for both brands and influencers. As a brand you have to just create campaign with your requirements and influencers will apply for the campaigns as stated above with very much lower price than Upfluence.


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